The Rise of the Superstar Firms: Why McDonald's is thriving?
Over 100 years after Theodore Roosevelt warned against the growing control of a handful of corporate giants, a small group of "superstar" companies—some old, some new—are once again dominating the global economy. As per a 2015 Mckinsey Global Institute report , 10% of the world’s public companies generate 80% of all profits. What's most intriguing is that the gap between these few “superstar” firms and the rest is growing . But what makes these "superstars" thrive? These firms are known to invest in their core skills so as to relentlessly pursue their long-term goals. And thus it turns out, that a remarkable number of superstar companies are family owned or run by dominant owners who can resist the pressure for short-term results. The last single-arch McDonald's sign in Lancaster, Pennsylvania, modified to mention the drive-thru, dismantled in 2016 For an example, we can turn to McDonald’s. In 1948, the fast-food joint was already a succes...